Articles

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• The Top Ten Reasons Visitors Leave Your Site
  “Do your site visitors stay for hours, happily reading your content, buying your merchandise, and admiring your design techniques? Or do they take one look, then laugh all the way to the next Web site?”
   
• Hits vs. Visits: Online Marketing Report Sample
  “Hits can be quite high or low as will be seen in the comparison, but it does not indicate whether the person that clicked on the link spent time there or not.”
   
• Bringing Your Visitors Back, Again and Again and Again
  “Almost 85% of new users find sites by using the major search engines... Using search engines is the second most popular online activity, behind e-mail.”
   
• Log Hunting: Learning More About Your Visitors through the Referrer Field
  “Every server that hosts websites generates a visitor log. In it, an entry is made every time a visitor requests a file from the server. It’s a goldmine of information about the visitors to your site, but half of all website owners ignore them.”